AIMA Quiz 2008 (Mumbai)

The Mumbai round of the AIMA Quiz was held on 10th December. Sun Microsystems literally ran away with the quiz with HUL coming second. Recession has hit quizzing also as only 15 teams took part.

Here are some questions from the prelims.

1. Visual of a campus. (QM rather helpfully said training centre of an Indian software in Mysore). Whose campus?
Ans - Infosys

2. ‘Yours is here’ is whose tagline?
Ans – Dell

3. Who is the sponsor of the England cricket team?
Ans – Vodafone

4. Which politician owns the ‘Kohinoor Group’?
Ans – Manohar Joshi

5. Pics of Naina Lal Kidwai, Anand Mahindra & Rahul Bajaj. What is common to them?
Ans – all alumni of Harvard Business School

6. Visual: Picture of a writer who had died recently.
Ans – Michael Crichton

7. Who recently said, “The reports of my death are greatly exaggerated”?
Ans – Steve Jobs

8. Pics of Sachin Tendulkar, Jackie Stewart and Jack Nicholson. They have all been brand ambassadors of which company?
Ans – Royal Bank of Scotland

9. Preity Zinta, Raageshwari, Amrita Rao & Gayatri Joshi have all been brand ambassadors of what?
Ans – Cadbury’s Perk

10. Which construction company has executed the project Bandra Worli sea-link?
Ans – Hindustan Construction Company

11. ‘Wreck weirder or over’ – 3 words related to quality management are merged. Unscramble them. (Hint: all words start with the letter ‘R’)
Ans – rework, record, review

12. In ‘PEST analysis’, what does PEST stand for?
Ans – political, economic, social, technological

13. In marketing management, what is semiotics?
Ans – Study of symbols & signs in consumer behaviour

14. Clip from film ‘EMI’. What was Sanjay Dutt’s agency called in the film?
Ans – Goodluck recovery agency

15. Clipping from film ‘Love Story 2050’. Who was the IT partner for the film?
Ans – Sun Microsystems

16. Clipping from film ‘Hello’. Name the book on which the film is based?
Ans – ‘One Night @ the Call Centre’ by Chetan Bhagat